Branding & Marketing
Educating your audience means building credibility and consistently providing product/value is incredibly important.
Good Manufacturing Practices
The branding industry is more than just a pretty package. True branding is not just about an authentic brand story with a core relatable insight. It’s about your key brand elements. Such as your logo, your website, and your brand style guidelines, that keeps customers coming back for years to come. Where marketing is about getting people to engage with your company (for the first time). And if you want your business to succeed, you need to understand the differences between the two. And learn how to balance design with functionality, distribution and possible international or institutional standards.
Market research is carried out to establish the needs of consumers and a potential market for a new ‘niche’ product. If the development is technology driven, R&D is responsible for developing products to meet the required needs. A system driven by marketing is one that puts the customer needs first, and produces goods that are known to sell.
We are a team of industry experts on top of consumer trends and in touch with the market. Each of us with many years of experience, which translates into beautiful and realistic ideas with insights and a unique brand selling proposition. Based on research, precedents and countless hours of training.
Realising your ideas with the right tools and in the right order. Educating your audience means building credibility and consistently providing product/value is incredibly important. And what better way to achieve this than with a grade A product and smart, consistent, and reliable (content) marketing? To generate new leads, and establish authority in your particular sector.
Engaging in off-and online marketing can be done in many different forms. Including bill-boards, Radio & TV, merchandise, influencers, blog posts, case studies, podcasts, webinars, videos, and much more. But while you have options, it’s important that you approach content marketing in a strategic way. Specifically when it comes to this still ‘Grey Area’ business. So, even having a supreme and appealing Cannabis product. Don’t be too hasty thinking you’re in the clear, or try to fool the algorithms. Start at the bottom and work your way up, making sure you have relevant, timely content aimed at prospects at each stage. Even Ludacris his efforts did not make it to the main stream. 😉
Our teams R&D knowledge & experience will help you to develop only the best product & genetics for the most effective (medicinal) Cannabis available. And our production team will help you transform your products into consistent, effective, and certified pharmaceutical grade solutions. Consistently adhering to good Current Good Manufacturing Practices (cGMP).
Over the past decades we have created and contributed to a vast collection of ideas, brands, logo’s and packaging designs for various business in the industry. Including the evolution of several ‘house-styles’, websites and print work. Have a glance at some of our past work. And if you have any questions, do not hesitate to contact us.
+0Y
Making waves in the industry
Experts from the culture, for the culture
Our vision is clear. Education, Innovation and ideas that stick
Specifically suited to meet your business goals. In an industry we can be proud of, with a safe working environment for everybody.
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Our Network
Trusted Genetics
Branding & Marketing
Ecology Today
Compliance
Self-Hemployed has been involved in a vast variety of projects, websites and collaborations. With continues innovative ideas and designs, specifically targeted to the Cannabis industry.
Nothing changed, content is King!
Sticky content is what we like!
Over the past two decades a lot has changed in the digital world, and on the internet. Yet some things have remained the same. Content is King! And Cannabis content can be a hard game to play with. Having industry professionals at your side that know the ins-and-outs, can make all the difference in your goals.
For decades we have fought, cultivated, published, advocated for, and learned from this versatile plant.
To successfully stay in this business, our main objective is to work towards normalising and utilising this multi-faceted plant as much as we can. Knowing a sustainable work environment has to run efficiently and effectively.
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